OVERVIEW // In addition to leading the design and rollout of Customer Central / Workhuman Connect, I produced strategic video content that supported platform education, customer engagement, and internal communications across multiple initiatives. These projects focused on product education, client engagement, and platform storytelling.
Admin Hub & Reporting Video series
A set of 14 explainer videos (4 Admin Hub, 10 Reporting) simplifying complex platform tools, including Amazon Quicksight reporting features. These projects required quickly learning new systems, collaborating with two other team members, and translating highly technical tools into digestible customer education content. Examples available upon request.
Spend Management educational video
Tackled the challenge of creating engaging content for a relatively unexplored product area. Through extensive research and collaboration with subject matter experts, I immersed myself in the product, learned its functions end-to-end, and developed an accessible video that outlined use cases and benefits for a broad audience. Examples available upon request.
SOLI (Standard of living index) educational Video
Explainer video clarifying Workhuman's global currency adjustment system, which ensure awards are equal in value across different cost-of-living markets.
Created to support Sales and Customer Success teams during pitch and adoption cycles.
Created to support Sales and Customer Success teams during pitch and adoption cycles.
Gratitude Summit Customer videoS
Partnering with strategic consultants, I created a templated series of personalized videos for marquee clients like Cognizant (featured).
These visually captivating, customized videos identify strengths and weaknesses in customer recognition programs. They also offer custom, actionable, insights to help customers maximize the benefits of their programs.
Hybrid workplace talking head video
An educational explainer designed for program managers at enterprise clients including Pepsi, Merck, ADP, and Intuit. With no original footage available, I combined stock elements with custom motion design to create a clear, engaging asset that highlighted the impact of recognition milestones within Workhuman programs.
